“The Trust,” a historic former bank located in the heart of downtown New Brunswick, is now available for lease, according to a Wednesday announcement from Weiss Properties.
This iconic property, situated on the main street of the downtown, showcases vintage and grand features, including a 30-foot hand-painted mosaic ceiling, pure white stone façade, a
10,000-pound bank vault and rich marble floors.
With a nightlife permit in place, the space can seamlessly transform into a captivating venue for events and socials.
Located at 352 George St., the Trust is strategically positioned just steps away from the remarkable $800 million HELIX development, the Cultural Center, Rutgers University, the State Theatre, Johnson & Johnson’s headquarters and the train station, which is undergoing a $50 million renovation.
The seasonal street closure in front of the Trust ensures tremendous pedestrian traffic, making it an ideal location for capturing the attention of locals and visitors alike.
Weiss Properties has gone the extra mile to facilitate the transition of this space into a premier dining and events destination. The company has prepared comprehensive architectural plans for a three-story high-end dining and event space, ensuring a well-designed and functional layout for a future tenant. In addition, a branding package has been curated to enhance the establishment’s unique identity and appeal.
See more of Weiss Properties’ video tour showcasing the space here.
The conversion of former banks into nightlife destinations has emerged as a significant trend across America. The combination of the majestic ambiance provided by the vintage bank features and the convenience of a prime downtown location presents an unmatched opportunity for a hospitality operator.
Robert Weiss, the founder and visionary of Weiss Properties, remarked: “I was immediately captivated by the timeless elegance and architectural splendor of the Trust when purchasing the property. When I look around at the many thriving hospitality establishments on George Street, I can easily envision the Trust becoming a marque destination and a flagship venue for a premiere hospitality operator.”
